The Launch Lab is a proven start-up playbook for designing and launching a strong, high-impact nonprofit from the ground up.


Do you want a blueprint for building an organization that will actually last?

Starting a nonprofit can feel overwhelming and scary. But it doesn't have to.

As a founder myself, I've been where you are. And I've helped founders all over the country start and build organizations that change communities and lives.

I'd be honored to work with you too.

"When I first started I had just an idea but no plan. Now I have my first board and I've raised my first $70K. It is so detailed and provided me with clear steps on how to start my organization. This experience changed my perception of what it means to run a nonprofit. It opened me up to how much I can really do."
-- Nayla

Is the Launch Lab right for you?

The Launch Lab is for passionate founders who don't want to spin their wheels, agonize over what to do next, or waste time and energy wondering... "What am I supposed to do next?"

The Launch Lab is perfect for you if...

  • You see a real need in the world, but you don't know the first thing about "building a nonprofit"
  • You need things like a budget and a strategic plan, but you're not sure how to create them
  • You’ve been doing great work but now you need to know how to turn your programs into something that can actually raise funding
  • You've been googling free resources and cobbling things together, and it all feels so confusing: You want to know the right answer!

Inside the Launch Lab


Members get access to a comprehensive start-up curriculum, including concrete, bite-sized, actionable video and audio lessons. The lessons cover core nonprofit start-up and growth areas:

  • Clarify your mission and theory of change
  • Create your first strategic plan & budget
  • Launch your fundraising program
  • Build your first board


I want you to be able execute what you learn quickly and easily. You'll get templates and models for everything, from fundraising plans and board meeting agendas, to hiring protocols and donor emails!


A bit about me...

Hi! I'm Brooke.

I think we all have a purpose, and mine is to help mission-driven people launch and grow organizations that make our world a more just and beautiful place.

If you’re driven to try to build something that will create the change you want to see in the world, then I’m here to help you.  

I've spent the past 25+ years working as a nonprofit founder, leader, social entrepreneur, and lawyer at social change organizations throughout the country.

I've built and scaled million-dollar organizations from the ground up, sat on and Chaired the boards of both start-up organizations and multi-million dollar non-profits, and helped over a hundred nonprofit leaders design the strategies and systems they need to reach their first $1M in budget and impact.

I'm excited to work with you.

Let's get you ready to launch!